Twitter’s blog platform, Medium, sounded kind of weird at first and then was quickly forgotten – until recently. In the last two or three months I’ve seen a sudden increase in people linking to content on Medium, and not just any content. Good content, interesting content, content covering a broad range of topics.
If you’re unfamiliar with Medium, pop over and take a look. Each post and profile has a top heavy billboard-style header image, and then a clean, Instapaper-style column of text below.
Every post also comes with a note about roughly how long it will take you to read, which is, I think, one of the most interesting features. We rarely measure distance casually in physical lengths any more, instead using time. I’ll be there in 20, or see you in five.
It makes sense that the way we reference the length of a piece of writing (the distance between the opening line and the final period) be the same. Five minute read, seven minute read. It gives you a good idea of how much time you’re going to be investing in each piece.
To have a Medium account you need to sign in with Twitter, since the two are inextricably linked. Writing a post there is remarkably easy and intuitive, with a clean, minimal interface.
I also love the commenting system, which allows for people to comment alongside a specific paragraph or line, and for the author to approve or deny each comment. You still get nested conversations, but they don’t interfere with the flow of the page, and they feel very natural.
Maybe it’s taken Medium awhile to gain it’s feet because this style of blogging is so different from what we’re used to, but at the same time, maybe this surge in usage is because we’re starting to realize how much these different features are preferable.
If you’re looking for a place to start, here are a few good Medium posts I’ve enjoyed recently:
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